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北京精酿邀请啤酒节-啤酒品牌介绍第一波

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精酿啤酒品牌远不同于大街上的普通工业啤酒品牌,他们都极具自我特色。一些精酿啤酒品牌植根于传统,一些代表着本土的历史,一些则是完美表现简洁的魅力,但还有更多的一些,不属于以上的任何一种,他们只代表着自身啤酒卓越的创意(或者搞怪?)和品质。在今年2月底的北京精酿邀请啤酒节,你将有机会近距离感受这些国际上充满创意的精酿啤酒品牌的魅力。咱们先看看其中几家来参展的酒厂,他们是怎么玩啤酒命名和酒标的。

Craft beer brands are far different from your run-of-the-mill corporate logos. Some brands are rooted in tradition, some display local history and some are beautiful in their simplicity. But some aren’t any of those things. Some beer brands stand alone for their… shall we say… unusual qualities. Check out some of these brands that will be served at February’s Beijing Invitational Craft Beer Festival.

Pipeworks Brewing Company

先来看看来自美国芝加哥的Pipeworks Brewing带来的啤酒:

Close Encounter

Lizard King

Something Hoppy this Way Comes

还有以下两款名字充满血腥气质的啤酒:

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NINJA VS Unicorn IPA 使用超过10种不同的啤酒花酿造。最后谁赢了这场斗争呢?以下这款啤酒的名字为你揭晓:

That’s the Ninja vs Unicorn Double IPA brewed with a whopping 10 different hop varieties. But who won the epic battle? Draw your own conclusions from the 8.5% Blood of the Unicorn imperial red ale.

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Blood of the Unicorn Imperial Red Ale

看到这个名字和酒标,小编感受到了一记记的重拳。

Let those images settle in. That is batshit insane. There is a supremely high level of ass-whooping going on there.

Moon Dog Craft Brewery

来自澳大利亚的Moon Dog酒厂决定来点时髦的,跨界现代文化,音乐和文字游戏来赋予他们的啤酒奇特的名号。

Moon Dog of Australia prefers to get funky, utilizing an obscure mix of pop culture, music and literary references to give oddly descriptive monikers to their one-of-a-kind brews.

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这一款Mr. Mistoffelees Mango and Passion Fruit Wild Ale命名灵感来自世界著名音乐剧“猫”里面的角色。丰富的芒果和热情果芳香与复杂口感一如Mr.Mistoffelees一样灵动魔性。

Aged in Hungarian oak barrels Mr. Mistoffelees Mango and Passion Fruit Wild Ale is eccentric and surprising with fruity mango and passion fruit aromas.

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Moon Dog酒厂的另外一款参展啤酒综合了美式IPA和比利时棕色艾尔风格。了解了以下几个事情你就懂为什么这一款酒名为Henry Ford’s Girthsome Fjord.

-Henry Ford,在1906年创立了福特汽车公司,他是比利时裔美国人。

-Fjord在这个名字里面的出现单纯是因为-Moon Dog的酿酒师觉得“Fjord”这个英语词非常的优美,中文意思是“峡湾”。

-Girthsome在此处是“非常大的”的意思

你懂了么?每天学习新知识感觉真好。再来看这一段关于这款啤酒的视频练习一下澳大利亚口音的英语听力吧!嗯,我们不提供字幕的。

Moon Dog’s combination American IPA and Belgian Brown Ale, Henry Ford’s Girthsome Fjord received its name partially cause those dudes like fjords. And adjectives that describe big things. And Henry Ford was Belgian-American. You learn something new every day.

除了Mr. Mistoffelees和Henry Ford’s之外,Moon Dog酒厂还会带来Mack Daddy Dark Ale, Odgen Nash’s Pash Rash Imperial Stout, Breakfast of Champions Bloody Mary Red Ale等奇特命名的佳酿,大家慢慢领略。

In addition to Mr. Mistoffelees and Henry Ford’s, Moon Dog is sending up their Mack Daddy Dark Ale, Odgen Nash’s Pash Rash Imperial Stout, Breakfast o Champions Bloody Mary Red Ale, and four other strangely referenced brews.

Crazy Mountain Brewing Company

跟Moon Dog酒厂一样乖张古怪的还有来自美国科罗拉多州的Crazy Mountain酒厂。Crazy的气质贯穿着他们的啤酒酒标,因为上面有酒厂认为在酿酒过程中帮助过他们的和能表现每款啤酒性格的科罗拉东灵动物。

As wacky as Moon Dog may be, whoever is responsible for the branding at Crazy Mountain of Vail, Colorado is, well, crazy. Maybe certifiably unstable. Get this, each Crazy Mountain beer has it’s own mythical Colorado creature to help contribute to a unique flavor.  

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Hookiebobb, 这是一款有丰富花香和柑橘香味的IPA,使用三种来自美国和一种来自澳大利亚的啤酒花酿制。Hookiebobb的灵动物是酒标中的Magnus,Magnus是美洲野牛和熊族的综合体,代表着强壮和力量。

Hookiebobb, a floral and citrusy IPA brewed with three hops from the States and one from Australia, is represented by Magnus, a moose-bear-bison who is strong and bright, but not too complex, just like the beer.

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Lava Lake Wit,这一款比利时小麦啤酒由未催芽的小麦,两款经典欧洲啤酒花,和加入丰富的原料如甘菊,柑桂,橘子皮等酿造而成。Byamba是Lava Lake Wit的灵动物, 如此款啤酒一样的明亮和热情洋溢。

Byamba, part fox-reptile-bird, personifies their Lava Lake Wit, a Belgian Wit brewed with un-malted wheat, rolled oats, two varieties of European hops and spiced with ingredients like chamomile, curacao, orange peel and coriander.

Crazy Mountain酒厂还会带来Creedence Pilsner,Mountain Livin’ Pale Ale等佳酿来啤酒节参展。

That shit is nuts, but we can’t wait to get weird with these guys. The Crazy Mountain Creedence Pilsner and Mountain Livin’ Pale Ale are making the trip as well.

本届北京精酿邀请啤酒节将会有超过70款创意和品质都让你惊喜的啤酒参展。如果我们今天介绍的几款已经吊起你的胃口,请戳以下的链接了解啤酒节详情和如何购买门票,亲身来感受这一份精酿啤酒专属的创意和文化。

The BICBF will have over 70 different beers available with brand names from all over the world. If any of those far-out brands piqued your interest,  click here to learn more about the event and click "read more" to get tickets.

又一场大派对来袭-北京邀请精酿啤酒节
——我不是懒,我只是懒得签名而已。PS:汽泡菌
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