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兰卡的苏格兰产品探索之旅

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上周,兰卡贸易应邀参加了2019年苏格兰展销会,苏格兰食品和饮料行业最大的贸易活动。活动于9月30日至10月3日在苏格兰珀斯的格伦伊格尔斯酒店举行。我们非常荣幸地收到苏格兰国际发展局的邀请,并有机会与苏格兰众多的知名品牌见面,从啤酒、威士忌到三文鱼、饼干,应有尽有。Last week, LanKa Trading was invited to Showcasing Scotland 2019, Scotland's biggest trade event for the Food & Drink industry. It took place in Gleneagles Hotel (Perth, Scotland) from 30th September to 3rd October. We were absolutely delighted to receive this invitation from SDI (Scottish Development International) and to get the wonderful opportunity to meet up with so many prestigious brands from Scotland, ranging from beers and whiskies, to salmon and biscuits.

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苏格兰展销会 Showcasing Scotland

苏格兰展销会是苏格兰食品和饮料行业两年一度的国际盛事,为全球食品和饮料买家和苏格兰供应商提供了一个绝佳的见面机会。

Showcasing Scotland is Scotland's largest biennial international food and drink trade event, offering food and drink buyers and Scottish suppliers an unparalleled commercial opportunity on a truly global scale.

2019苏格兰展销会(Showcasing Scotland)是食品和饮料行业的重要活动。为期三天的精彩活动,展示了苏格兰最好的产品,为参加者提供了绝佳的机会与行业人士沟通,建立联系,扩展业务。2017年的苏格兰展销会,有近2000场一对一面对面的洽谈,促成了超过6000万英镑的贸易销售额。

Delivered in partnership by Scotland Food & Drink and Scottish Development International, Showcasing Scotland 2019 offered three days of carefully curated events which showcased the very best of Scotland's produce, helped to build new trade relationships and secure future business. The previous event in 2017 saw nearly 2,000 one-to-one sessions and business visits for buyers. The result? Over £60m of sales across all key markets.

苏格兰本地的厂商和品牌方精心挑选并邀请了来自英国及中国、美国、加拿大、法国、德国、北欧、中东、日本、新加坡和泰国等主要国际市场的具有影响力的买家,进行了见面洽谈。

Influential buyers from the UK and key international markets – China, USA, Canada, France, Germany, Nordics, Middle East, Japan, Singapore and Thailand – were carefully selected and invited to meet with local artisan Scottish producers with fabulous stories to tell, as well as with some of Scotland's largest national brands and major food manufactures.


主办方 The Organisers

此活动由苏格兰食品与饮料组织和苏格兰国际发展局合作举办。

This event is run in partnership by Scotland Food & Drink and Scottish Development International.

苏格兰食品与饮料组织(SF&D)

Scotland Food & Drink (SF&D)

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苏格兰食品与饮料是一个行业领导组织,有超过460名成员,领导着苏格兰食品和饮料伙伴关系,其任务是推动该行业的增长,并建立苏格兰作为全球食品与饮料之乡的美誉。组织架构由10个行业组织,5个公共部门组织和1个在苏格兰从事该行业的研究协作组织组成。苏格兰食品和饮料组织是世界上唯一一个促使政府和企业共同工作的机构。

Scotland Food & Drink is the industry leadership organisation tasked with driving responsible growth for the sector and building Scotland's global reputation as a Land of Food and Drink. They have over 460 members at their heart and they lead the Scotland Food & Drink Partnership. A unique collaborative partnership of ten industry bodies, five public sector organisation and one research collaboration who work in the industry in Scotland. Scotland Food & Drinkis the only body in the world which facilitates and enables government and industry to work side by side.

苏格兰国际发展局(SDI)

Scottish Development International (SDI)

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SDI的目标旨在通过鼓励外来投资和帮助苏格兰公司在海外市场的竞争来促进苏格兰经济的增长。SDI提供广泛的国际商务服务。

SDI's aim is to encourage growth of the Scottish economy by encouraging inward investment and helping Scottish companies to compete in overseas markets. They provide a wide range of international business services.


The Venue 展会地点

格伦伊格尔斯酒店是苏格兰最好的五星级酒店。

The Gleneagles Hotel is one of Scotland's finest 5 star hotels.

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1924年,格伦伊格尔斯首次对外开放,这座位于苏格兰中心地带的壮丽乡村庄园被称为“高地的蔚蓝海岸”。时至今日,格伦伊格尔斯,这座世界一流的豪华酒店,继续为宾客提供无与伦比的奢华享受,酒店设施包括豪华客房、定制套房,三个冠军高尔夫球场,一个水疗和苏格兰唯一的米其林2星餐厅--安德鲁·费尔利餐厅。

When Gleneagles first opened its doors in 1924, this magnificent countryside estate in the heart of Scotland was described as a "riviera in the Highlands". Today, as a member of the Leading Hotels of the World, Gleneagles continues to offer an unrivalled array of attractions, including luxury hotel accommodation, a range of bespoke suites, three championship golf courses, an award-winning spa, and Restaurant Andrew Fairlie, the only restaurant in Scotland to hold two Michelin stars.

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Field to Fork Tour - Perthshire: Brewed & Distilled

珀斯郡: 酿酒厂实地考察

清晨,我们在格伦伊格尔斯酒店醒来,开始我们的珀斯郡山村之旅,穿过苏格兰的心脏地带,经过闪闪发光的湖泊,一路来到酿酒的世界。我们首先来到一家苹果酒酒厂,酒厂采用当地果园的苹果,加以传统工艺,酿造出清新高品质的手工苹果酒。接着我们参观了一座被称为苏格兰最小的酿酒厂,这里生产各种烈酒,包括用传统方法手工酿制的单桶单一麦芽威士忌,以及各种优质杜松子酒。我们还有幸参观了苏格兰威士忌精神家园,在一个古老的遗址上展示着现代威士忌的制作工艺。最后我们参观了几家苏格兰最好的精酿啤酒厂,其中一家酒厂以创新和过桶技术,生产出苏格兰最著名和最受欢迎的精酿啤酒。

We woke up at the Gleneagles Hotel and in the morning, we toured the countryside of the Perthshire hills. We made our way through the heart of Scotland, passing glistening lochs on a discovery of brilliant brewing and distilling. We began by journeying into the world of refreshing, top-quality craft cider, using apples from local community orchards and traditional methods to make a truly delicious beverage. We visited one of Scotland's smallest distilleries where they produce a range of spirits including hand-crafted, artisan single cask, single malt whisky using traditional methods and distil a range of premium gins. We also had the unique opportunity to visit Scotland's spiritual home of Scotch Whisky, where they bring a very modern whisky-making approach to an ancient site. We also visited some of the best Scottish craftbreweries, venturing to one of the homes for innovation and barrel-ageing where they produce one of Scotland's most famous and most loved craft beer.

苏格兰展销会(Showcasing Scotland)是食品和饮料行业的重要活动。两天的一对一洽谈和精心策划的活动,展示了苏格兰最好的产品,为参加者提供了绝佳的机会与行业人士沟通,建立联系,扩展业务。

Showcasing Scotland is the key trade event in the food and drink calendar, offering an opportunity like no other. We got to meet the people and see the places at the heart of the industry before embarking on two days of one-to-one meetings and carefully curated events that showcased the very best of Scotland's produce, help tobuild new relationships and secure future business.

苏格兰首席大臣尼古拉•斯特金(Nicola Sturgeon)向所有参加此次展销会的来宾发表了热情洋溢的欢迎致辞。

This event is so important that at the end of the first day all Internationals Buyers were warmly welcomed by Nicola Sturgeon, First Minister of Scotland, who delivered a video speech to all of us.



两天一对一洽谈 Two-Day One-to-One Meetings

10月2日和3日,负责农村经济的内阁部长Fergus Ewing MSP致欢迎辞,随后

我们开始了一对一的商务洽谈,了解苏格兰的食品和饮料生产商和他们的产品。

On the 2nd and 3rd October we had a busy schedule of back-to-back meetings to learn about all the products of Scotland's forward-thinking food and drink producers. The event was launched with a welcome speech delivered by Fergus Ewing MSP, Cabinet Secretary for the Rural Economy.

在苏格兰,土地、人们和产品之间有着天然的和谐,各地区运用自己独特的个性和多样性来创造出真正有味道和特色的食物和饮料。苏格兰人对他们生产的每一样东西都非常重视和自豪,我们对这种精神十分敬佩。他们对质量充满热情,不断追求卓越。我们在所有苏格兰食品和饮料中都能感受到热情、奉献和承诺,这也是我们想尽快把这些产品带来中国的的原因!

In Scotland, there is a natural harmony between land, people and product, with regions applyingtheir own unique personalities and diversities to create food and drink withreal taste and character. We were fascinated by how Scottish people take greatcare and pride in everything they produce. We really noticed that they are passionate about quality and endless seekers of excellence.

Devotion, dedication and commitment are three ingredients we found in all of Scotland's food and drink and that is why we will soon bring some of those wonderful products to you here in China!



最终鸣谢 Final Thanks
最后,我们要感谢主办方、组织者的努力,举办这样一个成功的展销会,也要感谢生产商让我们了解产品、品牌和背后的故事。最后,非常感谢来自世界各地的买家,我们在这里有缘相遇,分享行业经验和秘诀,共同繁荣这个市场。Finally, we'd liketo thank once again the organisers for their efforts to organize such a comprehensive and useful event and for giving us the wonderful opportunity to attend, as well as all the Scottish producers and manufacturers who took their time out of their busy schedules to meet us and introduce their brands and stories. Finally a big thank you to the International Buyers coming from all parts of the world, as we had the wonderful opportunity to make great connections, share experiences and secrets on how to succeed in the Food & Drink industry.

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——我不是懒,我只是懒得签名而已。PS:汽泡菌
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